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Badges are collectible emblems members earn once and keep. There’s nothing to redeem: the moment a badge is earned it lands in the member’s collection, no codes or claim step involved.

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Creating a badge

Pick Badge in the type picker. Because badges have nothing to supply, redeem, or fulfil, the wizard slims to three steps:
Badge Basic Information step with the three-step sidebar

The badge wizard: just Basic Information, Dates, and Advanced Settings.

Basic Information

Badge Image (1:1 aspect ratio, ideally 512 x 512px, cropped as a rounded square), plus the required title and description. PNG, JPG, GIF, or WebP. The Featured toggle is available; Spotlight isn’t (badges award themselves, so there’s nothing to spotlight for claiming).

Dates

Just the Earning Window (start and end). No redeem-by deadline exists for badges.

Advanced Settings

Tags, accent color, template settings, metadata, and a dark-mode image variant.
Badge Dates step showing only the Earning Window

A badge's Dates step: the earning window only.

Supply is handled for you: badges are created with unlimited supply, capped at one per member. Rarity comes from how hard the badge is to earn, not from scarcity.

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How members earn a badge

  • Challenges - attach the badge on a challenge’s Distribution step.
  • Achievements - the classic path: attach it on an achievement’s Rewards step so it marks a milestone.
  • The shop - badges can be listed in the Reward Store for a points price (quantity is fixed at one).
  • Gifting - hand one to specific members via Gift Rewards.
However it’s earned, the badge auto-awards instantly - the member sees it in their collection right away.
Live badges aren’t secret. Members can see every live badge as a locked, grayscale entry in their profile and wallet galleries before earning it. That’s great for aspiration, but don’t publish a surprise badge until you want it teased.

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Where badges display

  • The member profile page (badges carousel) and the dedicated Badges page in the member app.
  • The widget profile drawer: an earned/total count plus a badge grid, with unearned badges in grayscale.
  • The widget wallet has a badges section and filter.
  • Earning a badge from a challenge triggers a badge unlock celebration in the completion flow.
Give badges clear, descriptive titles - the title doubles as the image’s screen-reader text, and it’s the label members see everywhere the badge appears.

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Badge analytics

A badge’s Stats page works like any reward’s: the Overview shows the claim funnel and a Claims Timeline, the Users tab lists every holder, and the config chips mark it as a Digital Badge. (A Fulfilment tab renders too, but badges never collect fulfilment details, so it stays empty.)

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Tiered badge design

Create a series of escalating badges to give members a ladder to climb: Use achievements as actions to gate each tier behind the previous one.

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Next steps

Reward types

Badges next to the other four types.

Achievements

The natural home for badge rewards.

The Reward Store

Sell badges for points.

Reward analytics

Track who’s earned what.