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Deep links let a host site open the widget to a specific screen — a reward, a challenge, or a wallet tab — in one step. This is useful for promotional emails, product-page links, or campaign CTAs that want to drop members straight into the relevant widget surface.

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How it works

A deep link is a normal URL that encodes the target route inside the widget’s slug-based routing. When the widget opens, the embed loader routes directly to that target rather than the default landing view.
  • A specific reward card or reward detail.
  • A specific challenge (opens the challenge detail inside the widget).
  • The wallet view.
  • A specific challenge action inside the wizard.

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From the host site

The host site is responsible for constructing deep links with the right parameters. The widget itself then honours the incoming route when it boots.

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Fallback

If a deep link references something that no longer exists (deleted reward, ended challenge), the widget falls back to the default landing view — it doesn’t error.

Widget overview

The bigger picture.

Quick actions

Another direct-access pattern.